Five Tips For An Effective Social Media Influencer Marketing Campaign
3 min readDec 1, 2020
Keywords: Boutique travel PR agency, NYC travel PR agency
By Joanna Allen, chief executive officer, Allen Marketing Communications, Inc.
“Influencer marketing is a form of collaboration. A business collaborates with an influential person to promote something. It can be a product, service or campaign. Celebrity endorsements are the original form of influencer marketing,” says Hootsuite suite.